Regardless of in-house capabilities, constant demand on retained structures and high operating costs mean that partnering and outsourcing remain key requirements across all business sectors. From developing affinity partnerships and member benefits programmes, providing inbound, outbound and webchat capability to customer facing operations, to wholesale business process outsourcing, we collaborate with you to deliver the partner you need to enable you to focus on your core business.
Creating effective affinity partnerships or benefits strategy can provide multiple benefits for your business and your customers. Creating a new route to a previously unaccessible market, accessing preferential products and services, reducing customer attrition, tailored and targeted marketing content and providing meaningful MI and analytics for product and proposition development are all compelling attributes of a successfully deployed affinity strategy. Russell Thompson Consulting has a wealth of experience in the successful deployment of affinity strategies, ensuring benefits for you, your partners and your customers.
Russell Thompson Consulting can work with your team throughout the whole process – need identification, assessment of existing capability, business case development, ITT production and scoring strategy, long list/shortlist, selection, commercials, contracting, on-going relationship management, benefit tracking and proposition design.
If you think using outsourcing companies could benefit your business, get in contact with us today on 07766 831126 for more information on the services we offer.
To get from where you are to where you need to be, contact us